I&A - Key Account Manager - Life Science

Date:  20 May 2025
Location: 

Beijing, CN

Job Function:  Commercial
Business Unit:  Andor Technology

Role Details

 

Business, Location:

 

Imaging & Analysis (I&A), Beijing, China

Role:

 

Key Account Manager - Life Science, I&A, North China

Reports to:

 

Regional Sales Manager – North China I&A

Direct Reports:

 

None

Primary Purpose:

 

This is a key appointment for the successful development of I&A life science products and solutions. This role will aim to grow the market coverage of full I&A life science products and solutions.

 

Key Responsibilities

·       To well understand the I&A life science products and solutions, including confocal microscope, IMARIS software, RAMAN confocal microscope, AFM & EDS.

·       To well understand customer’s job-to-be-done and promote related product/solutions. 

·       To develop and manage the implementation of the sales strategy in line with I&A Business plans.

·       To develop Key Opinion Leaders (KOL) and Key Account (KA) in designated territory and maintain strong intimacy to enlarge I&A influence.

·       To plan and organize marketing events with KOL/KA, including seminars, workshops, webinars and training school to enlarge market presence, with the support from application, BD and marketing team.

·       To work with I&A stakeholders to win as one team with improved sales coverage and efficiency.

·       To develop & expand direct sales coverage to achieve annual sales targets.

·       To develop and work with partners with due diligence checked to further increase market share.

·       To provide high level market/competitive information contributing to the overall strategic direction of I&A.

·       To provide formal weekly & monthly reports on territories with accurate forecast.

·       To drive a strong pipeline in CRM and update actively.

·       To work with commercial team to complete order booking, shipment driving and balance collection to increase the cash flow.

·       To work with service team to coordinate service problems solving and increase customer satisfaction.

·       To prepare channel partner agreements and due diligence with the guidance of legal team. 

Indicative Performance Measures

·       Sales volume and value for I&A life science products and solutions

·       Leads generation & pipeline management

·       Marketing events effectiveness

·       Market coverage and market share

Person Specification – Essential requirements unless stated

Education / Qualifications:

 

Essential

·       Master’s degree majored in Biology related subjects

·       Understanding of I&A relevant scientific applications

·       Understanding of I&A relevant technologies

Professional Skills/ Abilities:

 

·       Candidates should have proved successful experiences leading project-based cases to sell high value products/systematic portfolio.

·       Demonstrated ability in selling complex systems to end user customer.

·       Good learning agility, the candidate should be able to learn product and understand market/customers rapidly

·       A strong network in relevant research & industrial communities to facilitate creation of new opportunities. 

Personal Qualities:

 

Communication

·       Strong team-work spirit.

·       Ability to handle pressure.

·       Open and frank communication within the team

 

Motivation & Drive

·       Is driven and enthusiastic, which encourages commitment from others.

·       Responds positively to problems and uses them as an opportunity to do things differently or better.

Delivering Results & Continuous Improvement

·       Is flexible and able to revise the plan when needed.

·       Highlights areas for continuous improvement.

Customer Focus

·       Able to build and mature effective business relationships across a wide variety of cultures, personalities and sectors